How Rutgers University's Institute on Global Racial Justice creates scroll-stopping digital stories with Shorthand
In today's rapidly evolving and increasingly competitive multimedia landscape, the ability to tell compelling digital stories with lasting impact is crucial — particularly when communicating complex issues. Brilliant researchers at Rutgers University — the oldest (over 250 years), largest, and top-ranked public university in the New York/New Jersey metropolitan area, with main locations in three New Jersey cities — have been conducting leading racial and social justice work across three campuses and dozens of faculties and departments. How could all this siloed work be connected and made accessible? Enter Rutgers University's Institute for the Study of Global Racial Justice (ISGRJ), which, since its founding in 2020, has successfully created compelling digital stories that connect research across multiple campuses, state lines, and national borders.
Using Shorthand, an immersive, digital storytelling platform, the ISGRJ is able to amplify the important and transformative research carried out over a whole state, connecting people and ideas through intellectual corridors like never before.
In this insightful conversation, Dr. Michelle Stephens, founding and executive director, and Tania Bentley, an Emmy award-winning producer and ISGRJ's Director of Marketing and Communications, share how they've transformed their approach to communicating complex academic research.
Watch the webinar below to learn how the ISGRJ:
- Developed an effective digital storytelling strategy during a pivotal moment in 2020
- Overcame challenges of connecting research across geographically diverse campuses
- Makes complex academic work accessible through immersive storytelling
- Uses visual elements to balance impact with detailed academic information and
- Measures success and builds collaborative processes across departments
Whether you're in higher education, research, or any field dealing with complex information, you'll gain practical insights on using digital storytelling to engage your audience more effectively.
Watch the Webinar
How Rutgers University's ISGRJ creates scroll-stopping digital stories with Shorthand
Discover more immersive digital stories from the ISGRJ:
